ChatGPT
Perplexity
GeminiAI video tech is evolving fast. Google’s Veo 3 (also known as Google Flow) is everywhere. By now, you’ve probably seen those unboxing video ad concepts built using JSON prompts for Veo.
Finally got round to testing Veo 3 for ads- IKEA (inspo ad)
— Salma (@Salmaaboukarr) July 19, 2025
Prompt below👇 pic.twitter.com/fSKhIUXf72
Naturally, marketers are curious — how was this built?
That’s why this blog doesn’t just show you cool outputs. It gives you a behind-the-scenes look at how AI video creators are reimagining storytelling through video ads what tools they’re using and what post-production workflows they follow.
Before we dive into the curated examples, it’s important to know that creating publish-ready AI video ads from concept to final output often requires several tools.
We create strategic design assets for 200+ B2B & SaaS companies.
Sales presentations, Marketing collateral, Website graphics, Ads Creative and more.
Overview: Popular AI Video Tools for Ad Production
Here’s a quick reference (not exhaustive):
- Midjourney & Ideogram – Images with character consistency
- Veo – Hollywood-quality generation
- Runway – Great for video generation
- Kling – Cinematic motion
- Higgsfield – Mostly for UGC-style clips
- ElevenLabs – Voice AI
- Suno – AI music
- Gemini / ChatGPT / Claude – Prompt writing + shot planning
- After Effects / Premiere / CapCut – Final edits
For example, we used Midjourney, Kling, and Veo combining exaggeration and unreal motion to ideate two distinct ad concepts:
Step up from Templates, Stock Photos and Overused Illustrations.
Good AI-generated Videos still need post-production edits — to match brand tone, fix sync issues, and shape viewer perception.
AI Video Ad Library: 30+ curated examples
Use these 30+ examples to reverse-engineer what works — and learn how to build from there.
Example 1: Concept Video for Grayscale (38sec)
Behind the Scenes: A crypto ad shoot for Grayscale – demonstrating the Baader-Meinhof effect (aka Frequency Illusion). Proves you can nail Hollywood storytelling minus the Hollywood invoice. Made with Veo 3, Higgsfield, Runway, ElevenLabs, and After Effects.
Watch the full video here.
Example 2: AI Grandparents Roast MQL Culture (60sec)
Behind the Scenes: AI grandparents roast B2B marketing clichés. They slam spray-and-pray, roll their eyes at MQLs, and back ICP marketing. It’s the creator’s first AI-made commercial. Shot using Veo 3 and scripted with Claude + ChatGPT.
Watch the full video here.
Example 3: IKEA Assembly Clip
Text to Video Veo2 Prompt:
“A vast, empty warehouse, silent and still. At the center, a plain cardboard box sits alone on the concrete floor, perfectly framed. The camera slowly pushes in, tension building in the quiet space. Suddenly, the box tightens, then explodes! A powerful arc of furniture – sofas, rugs, tables, shelves, lamps – erupts outward in all directions, flipping and tumbling midair before landing into perfect positions. A cushion bounces onto the couch, a framed picture spins through the air before snapping onto the wall, and a pendant light swings gently as it settles. The motion is fast, elastic, and full of weight, like a controlled burst of energy. The camera orbits the space, revealing a fully designed living room where there was once nothing. At the center, the box remains open, a single scrap of packing paper fluttering to the ground.”
Watch the other versions here.
Example 4: A Reverse-IKEA Ad (8sec)
Behind the Scenes: A reverse-IKEA ad that includes a frog. The creator mocks lazy AI influencers’ clichés. Built on humainmade.com using Veo 3 with 2 gens.
Watch the full video here.
Example 5: AI Camera Glides with Peacock Through the Metro
Text to Video Veo2 Prompt:
“A wide-angle action camera follows the iridescent feet of a peacock stepping through a metro with people sitting on two sides, each movement fracturing light into hypnotic patterns. Art-directed surreal photography, abstract reflections, dreamlike color-coded prisms.”
Watch other versions here.
Example 6: See the Full Mech Transformation Unfold (41sec)
Behind the Scenes: Used ChatGPT for prompt development/refinement, Veo3 for video generation, Topaz Astra for upscaling.
Process: Give idea to ChatGPT→ ask to turn it into JSON for Veo3 → test prompt in Veo3 and → iterate elements to get results.
JSON Prompt Structure: [Scene description], [camera], [animation], [vfx], [lighting], , [tone]
Watch the full video here.
Example 7: Tesla Showroom, Assembled by AI Prompt (8sec)
JSON Prompt:
{“description”: “Cinematic shot of a minimalist Tesla-branded crate magically opening to reveal a fully formed Tesla vehicle and an instantly assembled, sleek Tesla-themed showroom around it. No text.”, “style”: “cinematic”, “camera”: “fixed wide angle, with subtle zooms on key transformations”, “lighting”: “controlled, high-tech, transitioning from dim to bright and clean”, “room”: “empty futuristic space transforming into a minimalist Tesla showroom”, “elements”: [ “Tesla-branded crate (glowing seams)”, “Tesla vehicle (e.g., Model 3/Y/Cybertruck)”, “charging station”, “minimalist display panels”, “sleek showroom furniture”, “ambient lighting elements” ], “motion”: “crate panels retract smoothly and silently, car revealed, showroom elements rise/unfold precisely and rapidly”, “ending”: “pristine, inviting Tesla showroom with car as centerpiece”, “text”: “none”, “keywords”: [“16:9”, “Tesla”, “magic assembly”, “showroom”, “innovation”, “futuristic”, “no text”, “clean design”, “reveal” ]}
Watch the full video here.
💡 Quick Tip: You can easily ask ChatGPT to adapt this prompt – just swap “Tesla” with another brand like Mercedes, BMW, or BYD, and it will adjust the tone, elements, and keywords accordingly.
Example 8: AI Visualizes the Burnout of Ping Culture (9sec)
Watch the full video here.
Example 9: AI-generated Timelapse Time Travel (21sec)
Behind the Scenes: Cinematic timelapses of iconic landmarks in seconds. No camera, no crew. Just prompt writing. It’s the creator’s trial with Hailuo AI. Crafted with ChatGPT, refined with Hailuo’s AI video generation model.
Watch the full video here.
Example 10: Cracking Open: Tennis Ball Loop (8sec)
Behind the Scenes: A macro tennis ball cracks open to reveal a surreal clay court. A player strikes, the ball spins, and the scene loops back flawlessly – no text, no cuts, just visual rhythm. It’s the creator’s first full-loop AI concept. Shot using Veo 3 with custom camera control and prompted with SPIN.
Watch the full video here.
Stuck with Canva templates & handshake stock photos to tell your Brand Story?
Example 11: Office Flooded with AI Simulation (6sec)
Behind the Scenes: An ordinary office floods in seconds – filmed on a decade-old phone. No studio, no cleanup. It’s the creator’s first AI simulation test. Shot using WAN Vace, guided with basic compositing prompts.
Watch the full video here.
Example 12: AI-made Miniature Car Scene (17sec)
Behind the Scenes: A tilt-shift miniature car scene with depth blur and toy-scale motion. It’s the creator’s first Seedream-style animation. First image frames were generated using Seedream (Freepik), animated with Seedream Pro using Krea, voiced with ElevenLabs, and paired with music from Artlist.
Watch the full video here.
Example 13: Material Morph Loop: From Jelly to Leather in AI (31sec)
Behind the Scenes: A Cinema4D loop animation of geometric morphs gets stylized into raw meat, wood, jelly, and more. It’s the creator’s first time experimenting with Glyf. Style keyframes were generated using Stable Diffusion 1.5 i2i in ComfyUI (with Canny, Depth ControlNet, and IPAdapter). Then processed in Glyf for multi-frame video-to-video transfer using motion and depth controls.
Watch the full video here.
Example 14: From Webcam Still to Cinematic Cut (49sec)
Behind the Scenes: The creator used a single webcam still to prompt Veo 3 into near-instant dimensional shifts. The subject stays anchored while the world changes – no camera movement required. Crafted with Veo 3 and creative prompt engineering.
Watch the full video here.
Example 15: AI Punches Up a Viral Ad (2min)
Behind the Scenes: Teamworks’ viral agency life skit gets a punch-up with AI. A fun remix showing how AI can build on what already works. Refined using Pearmill’s AI ad llama – LlaMarketer – to break it down, punch it up, and rewrite the pain.
Watch the full video here.
Example 16: 911 GT3, Shot Like a Storyboard with AI (28sec)
Behind the Scenes: An AI-shot Porsche 911 GT3 speeds through Veo 3’s lens – camera motion, transitions, and composition fine-tuned across iterations. Creator’s first test dialing Veo like a cinematographer. Built on a structured prompt formula to maintain visual consistency.
Watch the full video here.
Example 17: 1970s Fake News Broadcast, Made with AI (1min)
Behind the Scenes: A 1970s-style fake news broadcast pokes fun at fear-based ads. It mocks legal-sounding CTAs, calls out lazy retargeting, and sides with smarter retention. It’s Markeity’s first fully AI-made ad. Shot using Veo 3 and scripted with ChatGPT.
Watch the full video here.
Example 18: Human Emotions Tested with AI (30sec)
Behind the Scenes: A punchy short that flips the “AI lacks emotion” cliché by showing a girl running through a full range of feelings. It’s the creator’s first emotional experiment with AI. Made with Veo 3.
Watch the full video here.
Example 19: Multi-Frame Grid Loop (9sec)
Behind the Scenes: A 3×3 grid shows nine versions of the same girl — each frame shows a slightly different version. Made using Midjourney (for image variation) and Topaz Labs (for 4K upscaling). It’s the creator’s first test with grid-style storytelling using AI motion tools.
Watch the full video here.
Example 20: Parallel Cuts, Consistent Characters (10sec)
Behind the Scenes: A two-scene story experiment. It’s the creator’s follow-up to a prior test, refining flow and reducing reverse-edit hacks. Made using Higgsfield and Runway Gen-4’s reference tool to maintain visual consistency. Imagen4 set the base style.
Watch the full video here.
Stuck with Canva templates & handshake stock photos to tell your Brand Story?
Example 21: Seamless Motion from Four Directions (10sec)
Behind the Scenes: A four-way fusion effect blends reversed motion and main-image animation into a single, seamless clip. It’s an early-stage test of a new hybrid visual technique.
Built using Seedream 3, Runway Gen-4, Photoshop, and Premiere.
Watch the full video here.
Example 22: From Still to Scene: AI Builds Retro Anime Flow (36sec)
Behind the Scenes: A retro anime-style Vespa ride. Created with Midjourney + Animate for image & movement and Suno 4.5’s lo-fi synths for music generation. Built from one image, styled with sref, and extended into seamless loops. Edited in CapCut. Total time? 3 minutes.
Watch the full video here.
Example 23: AI-made Tesla Spec Ad (1min)
Behind the Scenes: A solo creator made a full Tesla spec commercial on mobile in under 12 hours – end-to-end. Shot, scored, and edited using AI tools, including KUKI for text-to-audio. A real glimpse into DIY cinematic futures.
Watch the video here.
Example 24: Style-Locked Motion: Midjourney Sref Test (10sec)
Behind the Scenes: This style test was powered by Midjourney Video with Srefs – specifically “sref 876166215” – to dial in precise visual identity and motion style. One of MJ’s best tricks?
Watch the full video here.
Example 25: What If Batman Used AI? - A B2B Use Case (57sec)
Behind the Scenes: This B2B-style AI ad reimagines Batman using Clay to monitor Gotham’s villains. This Gotham clip was crafted with Veo 3 (for cinematic visuals), Clay (for villain intel and table UI), ElevenLabs (for that iconic animated voice), and Premiere + Screen Studio for edit polish.
Watch the video here.
Example 26: Imagination → Environment (Game World) (28sec)
Behind the Scenes: This AI-made video feels straight out of a game engine. The creator? A Reddit user experimenting with world-building powered entirely by prompts. Visuals generated by Midjourney, Kling 2.1 brought them to life, and Edits App stitched it all together.
Watch the full video here.
Example 27: Fruit-Lands of the Surreal (35sec)
Behind the Scenes: This dreamlike fruit world was imagined using AI. Made with ChatGPT for surreal storytelling, visualized in ImageFX, then animated with Dream Machine by Luma AI. Original music scored in Suno, polished in After Effects.
Watch the full video here.
Example 28: Testing Veo3 with Different Prompts (23sec)
Behind the Scenes: Tested Veo 3 using three methods – natural language prompts, JSON-format prompts, and sketch-based prompts.
Results: Since the scene was simple, differences weren’t dramatic. The LLM-generated JSON prompt added street trees and environmental details → resulting in more dynamic camera movement. Sketch prompts are great for inpainting – the “add a driver” instruction worked perfectly. The only downside: annotations appear in the first 1-2 seconds, so some editing is required.
Watch the full video here.
Example 29: Boring Photo to Unreal Motion with AI (24sec)
Behind the Scenes: Took a basic photo and gave it a playful twist using Google’s Gemini app – turning a “meh” moment into something worth sharing.
Watch the full video here.
Example 30: Recreated the Viral “Superwoman Over Valley” Aesthetic (8sec)
Behind the Scenes: A woman glides over a lush summer landscape, captured in crisp aerial tracking shots. Motion blur, muscle tension, and real-time wind effects make it feel tactile – not CGI. No VFX overlays. No fantasy sparkles.
Created with Veo 3.0 Fast for video generation. No soundtrack or filters – just ambient audio and prompt engineering focused on physics, camera motion, and depth.
Watch the full video here.
Getting Started
Before you focus on prompts or polish, remember the psychology behind effective video ads: most video ads fail in the first two seconds.
Why? Because that’s all you get especially when autoplay is muted.
- → If your ad plays on mute: You need bold motion, visual tension, or pattern interruption to hook attention instantly. No audio cues. Just visuals doing the heavy lifting.
- → If your ad plays with sound: It’s a chance to go cinematic. Sudden beat drops. Layered sound design. Voiceovers that don’t feel like voiceovers.
You don’t need a big brand brief to get started – just use the free credits most AI video tools offer and start experimenting. Play around, remix existing ideas, and see what happens.
You won’t learn everything in a day, but you won’t learn anything unless you start.
Frequently Asked Questions (FAQs)
Is it just "write a prompt and you're done" when creating an AI video ad?
No. You need a solid idea to write your prompt — and several iterations to get the video right. Expect failed generations, awkward transitions, and the occasional glitch. Then comes editing, timing, sound design, and sequencing. You can’t skip post-production.
Can one tool do everything for an AI video ad?
Not really. Most tools are built to solve one part of the process really well — not the whole workflow. You might use Veo or Kling to generate the base video, but need Runway to refine motion, and ElevenLabs or Suno for voice or music. Then there’s post-production, where you need tools like CapCut or Premiere.
What type of video ads can I make with AI tools?
You can make spec ads, explainer loops, surreal teasers, visual metaphors, motion-first carousels, or mood-driven product reveals. Think short-form — 5 to 30 seconds — where story, motion, or emotion matters more than dialogue.
We create strategic design assets for 200+ B2B & SaaS companies.
Sales presentations, Marketing collateral, Website graphics, Ads Creative and more.
